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Issue - 2024 Page No - 126
TOURISM DIPLOMACY: INDIA CHINA MALDIVES AND USE OF SOFT POWER
Dr. Shakeel Husain
Abstract :
Various dimensions of diplomacy, such as tourism diplomacy, health diplomacy, diaspora diplomacy, public diplomacy, and terminology, are prevalent in current international politics, serving as components of soft power. Globalization, following the end of the Cold War, elevated trade to the forefront of international relations, displacing other disputes between countries and prioritizing economic interests. Essentially, following the conclusion of the Cold War, nearly every nation finds itself in a state of conflict, needing to prioritize economic interests over disputes, while simultaneously balancing security concerns through the application of soft power. The present research paper is an attempt to explore this element. An attempt has been made to conceptually analyse tourism diplomacy, explore its importance as a soft power component, and analyse it in relation to China, India, and the Maldives.
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